Jordan had successfully Beats By Dr. Dre studio yellow High Performance headphones new monster beats studio white on sales listed after the meeting, someone in a blog comment: "invincible Jordan sports, loss will candidly admit defeat, king Jordan if successfully listed, don't know Jordan himself and Nike company feel?" said worry will encourage domestic trademark mislead consumers fortress wind. For such a worry, wang dong suggested the legislative branch should be clear about foreign celebrity Chinese translation can be protected by Chinese law: "foreign celebrity Chinese translation, in particular field and I are the only. For example the correspondence with the word" Jordan 'though is only Britain and the common surnames, but Michael Jordan as the 1990 s and in the world scope, a famous American famous basketball star, China's media, public according to call habits, and in various places in the name of all jordan on sale Chinese translation "Jordan" calls, obviously is a corresponding relation between the, especially in sports fields, and it is the basketball star Michael Jordan to the same person. As, on behalf of the Chinese basketball star YAO Ming of the terms in the United States, the American people call the YAO Ming for "YAO", YAO's shirt also seal is "YAO." if China merchants unauthorized use of the foreign celebrity Chinese translation in particular business michael jordan shoes fields use will produce the bad consequences, such as: easy to mislead the public, to consumer fraud; a of the same industry rivals constitutes unfair competition; at the same time also went against national the making of the brand."